Publié le : 05/03/2021 12:41:10
Catégories :

Color protection

Color protection

Published: 05/03/2021 12:41:10

Partager ce contenu


From roots to ends, a treatment that hydrates, nourishes and strengthens the hair while preserving a healthy base for long lasting color.

There are two extremely important factors in a color service: the first is flawless application in the salon and the second is maintenance at home, which is essential in order not to jeopardise the result obtained and to guarantee the right nourishment to the hair. The daily challenge with the passing of time and the aggressive action of external agents in fact, lead to fadage of the hair's original shine and dehydration of the locks.

The Argan & Keratin line, developed by pH Laboratories specifically for color protection, has as its main objective that of rebalancing the physiological pH value of the hair: an acid pH, in fact, closes scales and prolongs color retention, maintaining bright and intense reflexes.

WITH ARGAN AND KERATIN OIL

In order to provide the right amount of nourishment and hydration, Argan & Keratin uses two very powerful ingredients.

Known as desert gold, Argan oil is a natural oil obtained from the cold pressing of argania spinosa seeds. Its nourishing and emollient qualities preserve and protect the hair from atmospheric agents. Thanks to its high vitamin E content, it hydrates the hair from roots to ends, leaving it soft and silky, with brighter and more vibrant reflections.

Hyrolyzed Keratin instead penetrates the hair and binds itself to the fibers it is made up of. Thanks to its powerful repairing properties, it acts on the hair fiber with a filling and sealing effect, restoring its optimal structure.

AN ORIENTAL FRAGRANCE

The presence of argan oil in the formula gives the line an oriental nuance that is also enhanced by its fragrance. As per tradition, pH Laboratories takes great care of the synesthetic aspect of its products, and for Argan & Keratin has also developed an olfactory combination that evokes exotic imagery.

The first fresh top notes catch the attention, leaving way to sensual seductive accords of jasmine, lily of the valley, patchouli and honey. Vanilla, tonka bean and white musk persist, leaving a trail of a thousand and one nights.

The Argan & Keratin line is made up of a shampoo, a mask, a nectar and an elixir. They intervene as a haircare treatment culminating with the nectar, which combines 10 actions in a single spray, and the elixir: taming action for a perfect finish. The line is completed by two exclusive items for pros: the coloring cream-gel and the creamy oxidant emulsion aimed at salon services.